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Developing strategy virtually… and getting better results

As many head back into the office (or not), there is a lot of debate on whether we need to be together in person to deliver great results… But I believe developing strategy virtually can actually be better than in person, if done right. Here's how..

Achieving commercial excellence in the new normal

It’s clear that ways of working and travel aren’t going to go back to where they were. We need more permanent solutions if we’re going to have the impact and results we need.

6 minute read —

Cannes Festival of Creativity - our favourites

Some of our key take-outs from Cannes Lions and noting the omni-presence of brand purpose and brand activism across all award categories.

4 minute read —

Defining what On-Demand means for learning

The shift to on-demand learning expectations has accelerated. Yet eLearning only makes a real difference to an organization when it aligns with the development objective.

5 minute read —

Why embracing Commercial Excellence is not optional

Working across the whole organisation is often the biggest challenge to realising commercial excellence - here are the steps to take to being more fluid, focused and collaborative.

4 minute read —

The latest B Corp research

Majority of UK public believe businesses should have responsibility for planet and people as well as profit. Download the Poll that shows clear consensus for reforming UK economy.

3 minute read —

Wie sieht Ihre Preis- und Ertragsstrategie für 2021 aus?

Was, wo und wie wir einkaufen und konsumieren hat sich mit den Auswirkungen von Covid 19 massiv geändert. Und da wir weiterhin mit verschiedenen Einschränkungen konfrontiert sein werden, sind einige dieser Veränderungen voraussichtlich dauerhaft.

3 minute read —

What is your pricing and revenue management plan in 2021 and beyond?

How we shop and what we consume/where has changed with the impact of Covid 19. And as we continue to face lock down restrictions some of these changes are likely to stick.

5 minute read —

Why saying "everything has changed in marketing" misses the point

We hear it every day; we’re operating in a digital world now and everything has changed, and if it hadn’t before the last few months then it certainly has now...

5 minute read —

Can you really do effective strategic planning, virtually?

Oxford has always helped teams create effective growth plans by developing bespoke, simple approaches that are built live in hands-on sessions, and we are increasingly being asked whether it can or even should be done now.

4 minute read —

Capturing the value of Net Revenue Management

Net Revenue management has exploded in popularity because of its potential to grow your top and bottom line. But we’re finding that companies are losing out on the full value. What are the challenges and how can they be overcome?

8 minute read —

Contagious ideas – how to tackle 2020's brand challenges head on

Last week we attended Most Contagious 2019, the signature event from our partner Contagious that showcases the big brand movements of the year and a heads up on what will shape the year ahead. Throughout the event, three themes stood out:

Consumer goods stories

Developing strategy virtually… and getting better results

Achieving commercial excellence in the new normal

Cannes Festival of Creativity - our favourites

Defining what On-Demand means for learning

Why embracing Commercial Excellence is not optional

The latest B Corp research

Wie sieht Ihre Preis- und Ertragsstrategie für 2021 aus?

What is your pricing and revenue management plan in 2021 and beyond?

Why saying "everything has changed in marketing"​ misses the point

Can you really do effective strategic planning, virtually?

Capturing the value of Net Revenue Management

Contagious ideas – how to tackle 2020's brand challenges head on

Why saying "everything has changed in marketing" misses the point