We put on events with select groups of marketing and commercial leaders from a range of different industries and companies including Pepsico, Amazon, Unilever, MetLife, Mastercard, Waitrose, J&J, ABInbev, Mars & Estee Lauder among others. We write about the themes discussed at the events, which you can find here.
At our Fit for the Future Now forum in New York, Chris Barth flew the flag for the role of bravery in creativity. We sat down with Chris, a senior strategist at our partners Contagious, to make the case for creative bravery in developing communications.
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Mark Luce shared his experience of the difference that commercial simplification can make at our Fit for the Future Now forum event in New York. Mark talked about his time as Head of Group Marketing Operations at SABMiller, and how working on simplification with OxfordSM broke down silos and helped drive growth.
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