Matt Wardle

New York

Industry knowledge

Consumer Health & Nutrition
Food & Drink


Areas of expertise

Good growth for people, planet and profit

Brand growth strategy

Building purposeful brands

Innovation and creativity

Annual growth planning

Capability and excellence strategy

Culture and change management

Organisational design

Integrated commercial skills, frameworks and processes

Get in touch

Brands can offer incredible opportunities to positively impact people’s lives and society at large. The key to this, I believe, lies in three simple concepts: the what – insightful choices on strategy; the why – an inspiring purpose; and the how – fully equipped, empowered teams.

I’ve spent twenty years helping brands like Colgate, Adidas, Verizon, McDonald’s and PepsiCo define and embed strategy, purposeful positioning, marketing capabilities, and organizational transformation.

Done well, the results can be remarkable. Brands cut through clutter, start cultural movements and accelerate business growth.