We work with sales and marketing teams to create lasting commercial growth. We do this by focusing on behaviour change. Because, in the end, nothing changes unless people change.

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We do three things across sales and marketing

1. 

Strategy

Category and brand planning that's clear, bold and makes a real difference.

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2. 

Innovation

Bringing ideas to life through deep insight, immersive workshops and the latest technology.

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3. 

Capability

Improving what people do, not just what they know.

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Events & Articles

Your customer won’t wait for you to listen to them

Your customer won’t wait for you to listen to them

OxfordSM are pleased to be at eyeforpharma’s Marketing and Customer Innovation Europe summit – where we’ll be joining with customer-focused pharma leaders to harness the power of customer experience in healthcare.

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How a portfolio brings added value to Pharma

How a portfolio brings added value to Pharma

Given the regulations for promoting to consumers in the Pharma industry, the company behind a range of pharmacological therapies is often less well known. This creates a particular challenge when trying to understand and quantify the added value having a portfolio of brands, treating one specific disease, brings to a company.

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Using growth to bridge the age-old sales and marketing divide

Using growth to bridge the age-old sales and marketing divide

We buy what we want, when we want, where we want – our experience journey has become more integrated; surely in turn so have the teams that develop & sell our products? Sadly, this doesn’t seem to be the case. What can be done NOW to get sales and marketing to stop bashing heads and start realising that their roles are, by definition, entirely complimentary?

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