Pharma & Biotech
Consumer Health & Nutrition
Areas of expertise
Branded experience definition
Situation analysis and issue diagnosis
Engagement strategy and roadmaps
Multi-stakeholder patient journeys
Omnichannel customer engagement plans
Tech-enabled learning design
Inspiring learning experiences
“I believe that great marketing starts by being obsessed with the customer”
In a noisy world of shiny things, I’m on a mission to keep things simple and practical, whilst delivering maximum impact for the objectives defined.
Staying curious is my secret weapon to navigating the world of omnichannel - I’m passionate about understanding why people do what they do; using data from todays fragmented landscape to ask deeper questions to continually keep learning and evolving.