Industry knowledge
Pharma & Biotech
CPG
Consumer Health & Nutrition
Food & Drink
Areas of expertise
Brand growth strategy
Annual growth planning
Capability and excellence strategy
Integrated commercial skills, frameworks and processes
Collaboration and co-creation
Tech-enabled learning design
I’ve always been fascinated in why we do what we do, and how we do it, as much as what we do.
I’ve also a passion that marketing should be the art of identifying needs and meeting them sustainably, not of finding ways to get people to ‘buy more stuff’.
So I’m very lucky to have the opportunity to help teams figure out how they can work better together, on better things, for themselves and all of us.