Industry knowledge
CPG
Consumer Health & Nutrition
Food & Drink
Areas of expertise
Brand growth strategy
Building purposeful brands
Portfolio and lifecycle management
Innovation and creativity
Launch excellence
Omnichannel customer engagement plans
Integrated commercial skills, frameworks and processes
The need to embed purpose & sustainability at the core of business is urgent. Purposeful brands and businesses thrive while making a real difference to people’s lives. They have the power to 1) Lead behaviour change 2) Make good alternatives available and accessible 3) Do this in a way that nurtures people and our planet.
I am driven by the urgency to build businesses with purpose that will have a lasting impact on the health of the world. I have spent over 30 years leading transformational strategy and marketing work at P&G, Pernod Ricard, Pepsico & Unilever, taking many a road less travelled.
I thrive when helping diverse teams to achieve their full potential. There’s much to be done. Let’s make it happen!
