Vanessa Andrews

And whilst I've built brands in consumer goods, pharma and the public sector, what I love is understanding people, and then helping consumers to love a brand, or shoppers to enjoy their experience, or commercial teams to grasp a big new idea that will transform their business.
To get there, I combine behavioural science, learning design, practical commercial experience - and what I've learned from negotiating with my kids (the toughest audience of all).
"For me, it's all about helping people to think differently"