..digging deep in the data to really understand what people do and why, then using that to help teams build strategies that work and the commercial muscles they need to do it really well. It’s not magic, but it’s close.
I'm a transplanted Brit, now based on the west coast. When I'm not at my desk or working with teams, you'll probably find me at the rink or braving the rain here in Vancouver, BC, dreaming of sunshine!
"I'm fascinated by what makes us tick.."